Privacy Policy

Welcome to ExpressPakistan.pk (“we,” “our,” “us”).
Your privacy is very important to us. This Privacy Policy explains how we collect, use, and protect your information when you visit our website https://www.expresspakistan.pk (the “Website”).

By accessing or using our Website, you consent to this Privacy Policy and agree to its terms.

1. Information We Collect

We collect the following types of information:

Personal Data:

  • Email address
  • First and last name
  • Phone number
  • Address (including city, province, ZIP/postal code)
  • Social media profile information (if you connect through Facebook, Twitter, etc.)

Automatically Collected Data (Usage Data):

  • IP address and geographic location
  • Browser type and version
  • Device information (type, operating system)
  • Pages visited, duration of visit, and referring URLs
  • Cookies and similar tracking technologies

This information helps us analyze visitor behavior, enhance user experience, and display relevant ads.

2. How We Collect Data

We collect information through:

  • Cookies and tracking tools, including Google Analytics
  • Advertising platforms such as Google AdSense, AdMob, and Bing Ads
  • Remarketing and behavioral advertising services such as Google Ads, Facebook, TikTok, and Twitter

3. Use of Collected Data

We use your data to:

  • Improve website content and user experience
  • Monitor website performance and prevent abuse
  • Display relevant ads and measure their effectiveness
  • Engage in remarketing and serve personalized advertising
  • Comply with legal obligations and enforce our policies

We do not sell or rent users’ personal data.

4. Cookies and Tracking Technologies

We use cookies to:

  • Store user preferences
  • Track user sessions and website usage
  • Serve ads based on previous visits

Google Advertising Cookies

Google uses cookies (including the DoubleClick cookie) to display ads based on users’ prior visits to our Website and other sites on the Internet.

  • Users can opt out of personalized advertising by visiting Google Ads Settings.
  • Alternatively, you can opt out of third-party vendor cookies by visiting the Network Advertising Initiative opt-out page.

For more information about how Google uses data from its partners, visit: https://policies.google.com/technologies/partner-sites

5. Advertising and Remarketing

We use several ad networks and remarketing services:

  • Google AdSense and AdMob (by Google)
  • Bing Ads
  • Facebook Ads / Meta Audience Network
  • Twitter Ads
  • TikTok Ads

These third parties may use cookies, web beacons, or similar technologies to collect information about your activities on our Website and other websites to provide you with personalized advertising.

You can opt out of these remarketing services:

6. Data Retention

We retain user data only as long as necessary to fulfill the purposes described in this policy, or as required by law.

7. GDPR Compliance (European Users)

If you are located in the European Economic Area (EEA), you have the following rights under the General Data Protection Regulation (GDPR):

  • Right to access, update, or delete your information
  • Right to correction (rectification)
  • Right to object to processing
  • Right to restrict processing
  • Right to data portability
  • Right to withdraw consent

To exercise any of these rights, please contact us via our Contact Page (see Section 13).

We will respond to your request within 30 days as required by GDPR.

8. CCPA & CPRA (California Residents)

Under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), California residents have the right to:

  • Know what personal information is collected
  • Request deletion of their personal data
  • Opt out of the sale or sharing of personal data
  • Non-discrimination for exercising their privacy rights

We do not sell personal information.

To make a request under CCPA or CPRA, please contact us through our Contact Page.

9. CalOPPA Compliance

As required by the California Online Privacy Protection Act (CalOPPA):

  • Users can visit our Website anonymously.
  • Our Privacy Policy link includes the word “Privacy” and is accessible from the homepage.
  • Users will be notified of any Privacy Policy changes on this page.
  • Users can correct or update their personal information by contacting us.

We honor Do Not Track (DNT) signals from your browser.

10. Facebook Fan Page

We maintain a Facebook Fan Page: Express Pakistan

When you visit our Facebook page, Facebook collects data in accordance with its own privacy policy. We are joint controllers with Facebook for “Page Insights” data used for analytics.

11. Data Security

We use industry-standard security measures to protect user data, including encryption and secure hosting. However, no online platform is completely secure, and we cannot guarantee absolute security.

12. Children’s Privacy

Our Website is not intended for children under the age of 13.
We do not knowingly collect personal information from children. If you believe your child has provided personal data, please contact us immediately.

13. Contact Us

For any privacy-related questions or requests, you can reach us by visiting: Contact Us

14. Updates to This Policy

We may update this Privacy Policy periodically. Any changes will be reflected on this page with a revised “Last Updated” date. We encourage you to review this page regularly.