In his Energy On publication right now, Bloomberg‘s Mark Gurman mentioned Apple could have a three-day stretch of product bulletins from Monday, March 2 via Wednesday, March 4. In complete, he expects Apple to introduce “no less than 5 merchandise.”

Per week in the past, Apple invited chosen journalists and content material creators to an “Apple Expertise” in New York, London, and Shanghai on Wednesday, March 4 at 9 a.m. Japanese Time. At these in-person gatherings, the expectation is that attendees will obtain hands-on time with the brand new merchandise that Apple publicizes subsequent week.
Given this launch is described as an “Apple Expertise,” it seems there won’t be a conventional Apple Occasion stay stream. As a substitute, the brand new merchandise are anticipated to be unveiled in a sequence of press releases on the Apple Newsroom web site.
A brand new lower-cost MacBook will “very doubtless” be one of many new merchandise launched subsequent week, in line with Gurman. Rumored options embrace a 12.9-inch show, a model of the iPhone 16 Professional’s A18 Professional chip, and quite a lot of enjoyable coloration choices.
Gurman expects the iPhone 17e to debut by the primary week of March. The system is predicted to have 4 key upgrades over the iPhone 16e, together with an A19 chip, MagSafe, Apple’s C1X modem for sooner 5G, and Apple’s N1 chip for Wi-Fi 7.
Different potential merchandise coming subsequent week embrace an iPad Air with the M4 chip, an iPad 12 with the A18 chip, a MacBook Air with the M5 chip, and MacBook Professional fashions with M5 Professional and M5 Max chips. Two new Studio Shows are reportedly within the works too, however Gurman mentioned it may be “overkill” for these to reach subsequent week.
In any case, it seems like Apple’s subsequent merchandise are simply days away. This launch comes after Apple launched a second-generation AirTag final month.

